tag:blogger.com,1999:blog-4715748555285753369.comments2008-09-14T07:38:19.974-07:00Digital Innovation in MarketingAaron Lillyhttp://www.blogger.com/profile/09682535569278687145noreply@blogger.comBlogger3125tag:blogger.com,1999:blog-4715748555285753369.post-80695872094341438112008-09-14T07:38:00.000-07:002008-09-14T07:38:00.000-07:00Hi Aaron. Thanks for taking the time to write abou...Hi Aaron. Thanks for taking the time to write about social media monitoring and this industry.<BR/><BR/>While there are alot of great free tools in the social media monitoring space, there is obviously room for commercial providers who offer more advanced analytical and reporting features.<BR/><BR/>We have an article writing up about why tools like google alerts don't cover the features that corporates might need to extract the maximum value from social media.<BR/><BR/><A HREF="http://www.buzznumbershq.com/blog/2008/09/social-media-monitoring-faq.html" REL="nofollow">Social Media Monitoring FAQ</A><BR/><BR/>I note you work for Microsoft - we have a Enterprise Social Media Monitoring product called BuzzNumbers built on a full enterprise ready ASP.NET, SQL Server and OLAP Stack with deep enterprise integration into Sharepoint, LDAP and Exchange.<BR/><BR/>You may also be interested in our article on <A HREF="http://www.buzznumbershq.com/blog/2008/09/enterprise-social-media-intelligence.html" REL="nofollow">Enterprise Social Media Intelligence</A>, which is a bit of a call to action for companies that may be lagging behind in adopting social media.<BR/><BR/>Cheers, and i look forward to your thoughts on our blog post.<BR/><BR/>Regards<BR/><BR/>Nick Holmes a Court<BR/>CEO, BuzzNumbersNick HaChttps://www.blogger.com/profile/17258963726180223630noreply@blogger.comtag:blogger.com,1999:blog-4715748555285753369.post-3478618588115995182008-07-30T18:39:00.000-07:002008-07-30T18:39:00.000-07:00Great post Aaron,Absolutely, social media is chang...Great post Aaron,<BR/><BR/>Absolutely, social media is changing the digital landscape like never before, not only for marketing but it is also impacting multiple business processes across the enterprise including customer service, PR, sales, etc. <BR/><BR/>As the influence of social media grows (in general) it is becoming critical for brands to participate in social media and "listening" or monitoring is the best way for a brand to start. I'm sure I would have enjoyed your presentation.<BR/><BR/>Marcel LeBrun<BR/>CEO, Radian6Marcel LeBrunhttps://www.blogger.com/profile/16774946217329218360noreply@blogger.comtag:blogger.com,1999:blog-4715748555285753369.post-57941725463744929062008-07-30T10:35:00.000-07:002008-07-30T10:35:00.000-07:00I had the same problem with Hotwire. I complained ...I had the same problem with Hotwire. I complained to them and here is their response below... I ended up cancelling my subscription as I too was never able to get any of their advertised rates and ended up frustrated.<BR/><BR/>My note to them:<BR/><BR/>Why is it that the rates you advertise in your email are not avaiable? Frequently I click on the 'Show Me' link to not find the hotel and rate listed. For example, in this latest email, I just clicked on the San Francisco one and there were no hotels for $35. There was a 2 star hotel for $38, and the cheapest 3 star was $68.<BR/><BR/>Because of this bait and switch tactic, I have unsubscribed from your deals email.<BR/><BR/>Curtis<BR/><BR/><BR/>Their response:<BR/><BR/>Dear Curtis,<BR/><BR/>Thank you for contacting Hotwire regarding your recent hotel searches in San Francisco, California.<BR/><BR/>I understand you would like to know why rates on hotels change so quickly. The Hotwire Web site is designed to show you the best possible rates available through our partners at the time of your search.<BR/><BR/>Hotel rates change all the time, generally based on availability and demand. Our rooms do move fast, so it's important you act quickly when you see a rate you like. To increase your chances of getting a low rate, you may want to expand your selection criteria to include different city areas or check-in / check-out dates.<BR/><BR/>We work diligently to negotiate the lowest possible hotel rates for you. Within 48 hours of booking on Hotwire, if you find a lower rate for your entire stay for an equivalent room type in the same hotel on the same dates, we'll refund you double the difference.<BR/><BR/>If we can be of further assistance, please feel free to reply to this email or contact us directly at 1-866-HOTWIRE (468-9473). Thank you for choosing Hotwire.<BR/><BR/>Sincerely,<BR/><BR/>Christoffer D<BR/>Hotwire Customer Care<BR/>www.hotwire.comAnonymoushttps://www.blogger.com/profile/08730526822451820230noreply@blogger.com